Last Updated: December 30, 2025

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1. Introduction

Welcome to Leadly (“we,” “our,” or “us”). This Privacy Policy explains how Coreminds Innovations Private Limited collects, uses, discloses, and protects your personal information when you use our customer relationship management (CRM) platform available at https://leadly.in (the “Service”).

We are committed to protecting your privacy and complying with the Digital Personal Data Protection Act, 2023 (“DPDP Act”) and other applicable Indian laws.

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2. Information We Collect

2.1 Information You Provide to Us

• Account Information: Name, email address, phone number, company name, and password when you register

• Profile Information: Business details, job title, and other profile information

• Customer Data: Lead, contact, and customer information you enter into the Service, including interaction history

• Communication Data: Messages, support requests, and feedback sent to us

• Payment Information: Billing details and transaction data (processed by secure third-party payment processors)

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2.2 Information Collected Automatically

• Usage Data: Features used, time spent, and interaction patterns

• Device Information: IP address, browser type, operating system, device identifiers, and network information

• Cookies and Similar Technologies: Used to enhance user experience (see Section 13: Cookie Policy)

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2.3 Information from Third-Party Sources

• Integration Data: Data from third-party tools you connect to Leadly (e.g., WhatsApp Business API, email services)

• Social Media Data: Information received if you link social media accounts

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3. How We Use Your Information

We use personal data for the following purposes:

• Service Delivery: Provide, operate, maintain, and improve the CRM platform

• Account Management: User authentication, account administration, and customer support

• Communication: Service updates, security alerts, and responses to inquiries

• Business Operations: Payments, invoicing, and internal record-keeping

• Analytics & Improvements: Usage analysis, debugging, and performance optimization

• Legal & Compliance: Enforcing terms and complying with applicable laws

• Marketing: Promotional communications (only with your consent, which can be withdrawn at any time)

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4. Legal Basis for Processing (DPDP Act)

We process personal data based on one or more of the following lawful grounds:

• Consent provided by you

• Contractual Necessity to deliver the Service

• Legitimate Interest (e.g., security, fraud prevention, service improvement)

• Legal Obligation under applicable laws

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5. WhatsApp Business Integration

If you use Leadly’s WhatsApp Business API integration:

• Explicit Consent Required: You must obtain consent from contacts before messaging them

• Policy Compliance: All messages must comply with Meta’s Business, Commerce, and Community Policies

• Message Responsibility: You are solely responsible for message content

• Opt-Out Rights: Recipients may opt out at any time

• Data Sharing: Message metadata may be shared with Meta/WhatsApp

• Prohibited Use: Spam, unsolicited marketing, and prohibited content are strictly forbidden

Important: Use of WhatsApp integration confirms your acceptance of Meta and WhatsApp Business policies.

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6. Data Sharing and Disclosure

We may share personal data in the following circumstances:

6.1 Service Providers

Trusted vendors (hosting, payments, analytics, email delivery) bound by confidentiality obligations.

6.2 Business Transfers

In the event of mergers, acquisitions, restructuring, or asset sales.

6.3 Legal Requirements

Where required by law, regulation, court order, or to protect rights and safety.

6.4 With Your Consent

When you explicitly authorize data sharing.

6.5 Business Integrations

With third-party platforms you choose to connect to Leadly.

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7. Data Security

We implement appropriate technical and organizational safeguards, including:

• Encryption at rest and in transit

• Access control and authentication mechanisms

• Regular security audits and updates

• Secure infrastructure and data centers

• Employee data protection training

While we strive to protect your data, no system is 100% secure.

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8. Data Retention

We retain personal data only as long as necessary to fulfill stated purposes, unless required otherwise by law.

Upon account termination, data is deleted or anonymized within a reasonable timeframe, subject to:

• Legal retention requirements

• Fraud prevention needs

• Backup and disaster recovery processes

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9. Your Rights Under the DPDP Act, 2023

As a Data Principal, you have the right to:

• Access your personal data

• Correct inaccurate or incomplete data

• Erase personal data (subject to legal limits)

• Data Portability

• Withdraw Consent at any time

• Nominate another individual to exercise rights

• Grievance Redressal

Requests can be made via the contact details in Section 12.

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10. Children’s Privacy

Leadly is not intended for individuals under 18 years of age. We do not knowingly collect children’s personal data. If such data is identified, it will be promptly deleted.

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11. International Data Transfers

Data is primarily stored and processed in India. If transferred internationally, appropriate safeguards are implemented in compliance with Indian data protection laws.

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12. Multi-Tenant Architecture

Leadly operates as a multi-tenant SaaS platform. Customer data is logically segregated, isolated, and protected using strict access controls to prevent cross-tenant access.

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13. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Material changes will be posted on this page with an updated “Last Updated” date. Continued use of the Service constitutes acceptance of the revised policy.

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14. Contact Us & Grievance Redressal

Coreminds Innovations Private Limited
Data Protection Officer
Email: info@leadly.in
Website: https://leadly.in/contact

Grievance Officer
Name: To be designated
Email: info@leadly.in

Response Timeline:

• Acknowledgement within 72 hours

• Resolution within 30 days

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Cookie Policy

15. What Are Cookies?

Cookies are small text files stored on your device to improve website functionality and user experience.

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16. Types of Cookies We Use

• Essential Cookies: Required for security and core functionality

• Analytics Cookies: Anonymous usage insights

• Functional Cookies: Preference and setting retention

• Marketing Cookies: Personalized ads (used only with consent)

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17. Managing Cookies

You can manage cookies through browser settings, including:

• Viewing stored cookies

• Deleting cookies

• Blocking specific or all cookies

• Disabling third-party cookies

Note: Disabling essential cookies may impact functionality.

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18. Third-Party Cookies

Some third-party services (e.g., analytics providers) may set their own cookies. These are governed by their respective privacy policies.

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19. Cookie Consent

On your first visit, you will be asked to consent to non-essential cookies. Preferences can be updated anytime via the website footer.

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By using Leadly, you confirm that you have read, understood, and agreed to this Privacy Policy and Cookie Policy